Category: Graphic Design

  • A blue header image featuring the word "Typography" with faded letters in the background

    5 Tips for Picking Fonts

    Fonts are easily one of the coolest parts of graphic design. There are so many fonts to choose from and people are making more all the time. If you’re new to typography, it can be challenging to sift through so many fonts. Here are 5 tips to help you pick fonts that will elevate your…

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  • A blue header image featuring an icon of a paint palette in the center and faded color icons in the background

    Picking Colors for Your Brand

    We’ve already talked about logos, branding, and color systems (be sure to check out those posts if you haven’t yet). In this post, we’re going to talk about 3 different color palettes and provide you with some tips on picking one for your brand. Back to basics For starters, it’s important to know the basics…

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  • A blue header image featuring an icon of a paint palette in the center and faded color icons in the background

    4 Color Systems You Should Know

    So, you’ve started a new company. You have a logo figured out. You have some branding in mind. At this point, you’ve likely already picked some colors you want to use. Here is some helpful information about different color systems and how to use them. X marks the spot color Pantone colors, or the Pantone…

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  • A blue header with iconic representations of contrast, repetition, alignment, and proximity

    Designing with C.R.A.P.

    Design is, essentially, a system by which you organize information. Good design tells a story or communicates a message in a way that is both easily understood and aesthetically pleasing. It is the intersection between substance and flash. If you’re unfamiliar with design, it can be difficult to determine what makes certain designs effective and…

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  • A blue header image featuring a fake logo in the center and faded other fake logos in the background

    Do I Need a Logo?

    One of the first things any business or organization needs is a logo. Logos are a visual representation of your business/organization, the services you offer, the products you sell, and anything else that falls under the umbrella of your brand. They can be simple or complex. They can be colorful and bold, or monochromatic and…

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